13th European Forum for Marketing of Scientific and Research Organizations (MINIB)

The European Forum for Marketing of Scientific and Research Organizations (MINIB), thanks to its innovative formula and, at the same time, its uniqueness in terms of content, has become a permanent fixture in the calendar of marketing and science conferences.

The science and research sector, in which scientific and research organizations operate, is in its essence a specific service activity. It seems, therefore, that expectations of marketing activities are more professional than in enterprises representing the sphere of trade or production. The competitiveness between enterprises, universities and institutions operating on the market forces the implementation of a marketing approach to managing their activities.

This year’s Forum will be the thirteenth opportunity for discussion and exchange of ideas in the field of marketing of scientific and research organizations and R&D collaboration.

SUBJECT FIELD OF THE 13^th FORUM:

1. Development of new technologies – towards effective cooperation between science and business.
2. The importance of research and scientific institutions in creating competitive advantages for companies on an international scale.
3. Challenges of cooperation between scientific and research units and partners.
4. How to build the market success of research institutes and scientific centres?

THE FORUM IS ADDRESSED TO:

• Researchers and scientists,
• Experts and managers,
• Innovative start-ups,
• R&D industry leaders,
• Management staff of universities and scientific and research institutions,
• Employees of marketing departments of scientific and research organizations, universities, enterprises, technology parks, technology development centres,
• Students and graduates,
• Individuals interested in the topics presented at the Forum.

To register and get more information visit Forum Official Webpage: minibforum.com